CHOICE
Operations / everyday control
Pressable wins the dashboard route because the control story stays closer to real WordPress site management.
This route is for the people who will live inside the product after the contract is signed. Pressable takes the recommendation because its dashboard narrative feels easier to understand without a larger platform wrapper getting in the way.
Daily control feels tied to site actions instead of platform abstractions.
Mixed teams can understand the control layer without as much translation.
The public explanation lands quickly and stays close to day-two operations.